Where the parts come from
We buy genuine LEGO® elements in bulk from the second-hand market, then sort them into the heads, hair, bodies, legs and bricks you see in the designer. Some of the figure parts are new LEGO® elements rather than second-hand ones. Nothing is manufactured by us and nothing is a counterfeit — these are the same parts that came out of LEGO® sets, given a second life.
The exception is a small number of rare pieces — a few hairstyles and accessories — that we cannot reliably source as LEGO® originals. For those we use a compatible part made by another brick brand. They clutch and connect the same way, but we are not going to call them something they are not.
Because much of the supply is second-hand, the exact shade or mould year of a part can vary slightly between orders. If you order two sets months apart, a “red” body from one batch may not be a perfect match for the other.
How they are cleaned
Every second-hand element is machine-washed before it reaches the assembly bench. Those parts arrive as they are — from homes, collections and bulk lots — so washing is the first step, not an optional one. New parts go straight to the bench; there is nothing to wash off.
Once washed and dried, the parts are sorted and the figures are assembled by hand, one order at a time.
How your names get onto them
The names on the figures and the message on the base brick are printed by us, directly onto the parts. They are not stickers and they do not peel. This printing is what “altered from their original form” means in our disclaimer — the element is genuine LEGO®, but it no longer looks the way it left the factory.
This is also why we are not, and cannot claim to be, an official LEGO® product. We are repackaging and altering genuine elements and telling you plainly that is what we are doing.
What you are not getting
You are not getting a sealed LEGO® box, an instruction booklet, or anything licensed by or affiliated with the LEGO Group. Most of what you are getting has been owned before, and a few rare pieces are not LEGO® at all. If what you want is a factory-fresh official set, buy one from LEGO® — we would rather tell you that now than have you disappointed when the parcel arrives.
What you are getting is a hand-assembled keepsake made from real LEGO® parts, printed with your own words, that does not exist anywhere else.
Why pre-owned is the point, not a compromise
Not every “custom brick figure” sold online is made from LEGO® elements — plenty are third-party bricks with a photo printed on them, all the way through. Ours are genuine LEGO® apart from the handful of rare pieces named above, and the printing goes onto the part itself rather than onto a sticker. If that matters to you, it is worth asking any seller what their parts actually are — and getting a straight answer.
Re-using elements also means most of your gift needs no new plastic moulded for it. Those parts have already existed for years, and after we print them they will keep existing for many more.
Questions we get asked
Are these official LEGO® products?+
No. We hand-assemble each set from genuine LEGO® elements — mostly re-used, some new — that we repackage and alter from their original form, plus a few rare compatible parts from other brands. This is not a LEGO® Product. LEGO® is a trademark of the LEGO Group of companies, which does not sponsor, authorize or endorse this product.
Are the parts new or used?+
Both. Most of what goes into your set is genuine LEGO® bought second-hand and machine-washed before assembly — including the base brick your names are printed on. Some of the figure parts are new genuine LEGO® elements. Either way they are cleaned and sorted before they reach the assembly bench.
Is every single part a genuine LEGO® element?+
Almost. The base brick and the parts that make up each figure are genuine LEGO® elements. The exception is a handful of rare pieces — certain hairstyles and accessories — that we cannot reliably source as LEGO® originals; for those we use a compatible part from another brick brand. We would rather say so than claim something we cannot back up.
Will the figures fit with my own LEGO® collection?+
Yes — they are genuine LEGO® elements, so they clutch and connect exactly like the rest of your collection, because they are the rest of your collection's parts.
Is the printing permanent?+
The names and the brick message are printed onto the parts themselves rather than applied as stickers, so there is nothing to peel off at the edges.
Can I ask for an all-new, all-LEGO® set?+
Not as a made-to-order option. Our supply is a mix — mostly second-hand genuine LEGO®, some new genuine LEGO®, and a few rare compatible pieces — and we build from whatever the design calls for. If a specific part matters to you, email us before you order and we will tell you honestly what that piece will be.
Made with genuine LEGO® elements — mostly re-used, some new — repackaged and altered from their original form, plus a few compatible parts from other brands. This is not a LEGO® Product. LEGO® is a trademark of the LEGO Group of companies, which does not sponsor, authorize or endorse this product.